In sales, perhaps more than any profession, first impressions can make or break your potential to get your desired outcome. A client’s initial reaction to seemingly minor things like your body language can peak their interest or scare them off. It can build your credibility or make you come off as sleazy and untrustworthy in your ad sales presentations. It can get you closer to earning your next ad sales client or you closer to the front door. Here are a few of our suggestions for making introductions that impress: Show the gatekeeper some love: The receptionist or assistant to the …